Challenge

realme is a brand offering high-quality devices with a fashionable design, famous for its flagship smartphones, currently the fastest growing company in the world. In 2021, the brand achieved 3rd place in Poland and 5th in Europe in terms of sales. From the moment the brand entered the Polish market, we are responsible for its service in social channels (Facebook, Instagram, Twitter, YouTube).

The biggest challenge was to build the position on monopolized market, build consumer awareness of the brand, and to create an engaged audience, present in SoMe realme, using high-quality copy, creations, and special actions, such as the #reakmeItsMe, tiktok competition, promoting the new model – realme GT Neo 2. As part of the service, we provide, among others, analysis, strategy, creation, moderation and adaptation of the global strategy, adjusting it to the specifics of the Polish market.