With the release of Maybelline’s Master Contour V-shape stick in Poland, WebTalk launched a promotional campaign which included a range of digital activities.
As part of the campaign, we were responsible for relations with influencers as well as producing a teaser trailer which was filmed in cooperation with three vloggers – Andziaks, Olciiak and MsDoncellita. We were also tasked with creating a dedicated landing page and holding a contest on the customer’s social media profiles.
watch the video
Results
190 630
views of vlogger make-up tutorials
131 042
views of #ContouringOnTheRun
296
make-up competition entries
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