Krupnik - social media header


social media

WebTalk has been responsible for creating and implementing an improved social media communications concept, managing the brand's fan page and cooperating with influencers since 2017.

The communication concepts the agency creates are exceptionally engaging, which is why we often rank among Sotrender’s top 10 when it comes to profiles with the highest engagement rates and the largest numbers of active users.

For the purpose of this campaign’s social media communications, we produced original content including illustrations and animations in our in-house graphics studio. We even created a render of the brand's hero – the Krupnik Bear.

Krupnik - social media obraz



average user engagement rate on the brand's profile (data for 2017)

approx. 100

number of influencers involved in the campaign

4 mln

campaign reach generated by influencers

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